Aquatalia

Brief
Renowned for Italian craftsmanship, quality and what insiders call “the shoe you never want to take off”, DTE Studio collaborated with luxury footwear brand Aquatalia on a full 360° rebrand, developing a new identity paying homage to the brand’s heritage and new, modern approach to high-end footwear design.

Created as part of the team at DTE Studio.

Role ........... Intern
Creative Director ........... Melissa Jones
Art Director ........... Jessica Green
Field ........... Branding, Iconography
Published ........... August 2015

As an intern at DTE Studio I was supporting the branding of Aquatalia Footwear. Two elements that I was most involved with were the weatherproof water mark which was to be part of all packaging. The second piece was the brand book itself. I helped facilitate production with the printers and adding final elements.